{"id":10891,"date":"2025-06-18T09:46:11","date_gmt":"2025-06-18T08:46:11","guid":{"rendered":"https:\/\/amtivo.com\/us\/?post_type=resources-filter&#038;p=10891"},"modified":"2025-06-30T09:34:32","modified_gmt":"2025-06-30T08:34:32","slug":"rules-on-claims-you-can-make-regarding-your-certification","status":"publish","type":"resources-filter","link":"https:\/\/amtivo.com\/us\/resources\/technical\/rules-on-claims-you-can-make-regarding-your-certification\/","title":{"rendered":"Rules on Claims You Can Make Regarding Your Certification"},"content":{"rendered":"<p><strong>If you&#8217;re using your certification to promote your business\u2014on your website, in emails, within brochures or on packaging\u2014it\u2019s important to follow a few key rules.<\/strong><\/p>\r\n<p><strong>These rules help to make sure you&#8217;re promoting your certification(s) in the correct way and avoid any misunderstandings.<\/strong><\/p>\r\n<h2>\u00a0<\/h2>\r\n<h2>\u2714\ufe0f What You Can Say or Do<\/h2>\r\n<h3>You are certified, not accredited<\/h3>\r\n<p>Your organization is certified to a standard by an accredited certification body. Only certification bodies like Amtivo are accredited.<\/p>\r\n<h3>When referencing Amtivo alongside your certification badge<\/h3>\r\n<p>You can say:<\/p>\r\n<p>\u201c&lt;COMPANY NAME&gt; is &lt;STANDARD&gt;-certified by Amtivo, an ANAB-accredited certification body.\u201d<\/p>\r\n<h3>When referencing Amtivo without a certification badge<\/h3>\r\n<p>You can say:<\/p>\r\n<p>\u201c&lt;COMPANY NAME&gt; is &lt;STANDARD&gt;-certified by Amtivo, an ANAB-accredited certification body.\u201d<\/p>\r\n<h3>Include a link to our website<\/h3>\r\n<p>We strongly recommend linking to <a href=\"https:\/\/amtivo.com\/us\/\"><strong>amtivo.com\/us<\/strong><\/a>. This helps your clients learn more about certification and the benefits it brings to your business and theirs.<\/p>\r\n<h2>\u00a0<\/h2>\r\n<h2>\u274c What You Shouldn\u2019t Say or Do<\/h2>\r\n<h3>Do not say you\u2019re approved or endorsed by Amtivo or ANAB<\/h3>\r\n<p>Your certification does not mean you are approved or endorsed by Amtivo or the ANAB accreditation body.<\/p>\r\n<h3>Do not use certification to endorse products<\/h3>\r\n<p>Certification is about your management systems, not your products. Avoid using certification marks or wording on packaging in a way that could suggest the product itself is endorsed or certified.<\/p>\r\n<h3>Do not be misleading about the scope of your certification<\/h3>\r\n<p>Make sure it\u2019s clear what parts of your business are certified. Do not suggest that services, locations or standards outside the certified scope are included.<\/p>\r\n<h2>\u00a0<\/h2>\r\n<h2 style=\"font-family: inherit\">Examples<\/h2>\r\n<p style=\"font-family: inherit\">Here are some examples of correct and incorrect claims:<\/p>\r\n<table class=\"dcf-table dcf-table-bordered dcf-table-striped dcf-w-100%\" style=\"width: 100%;font-family: inherit\">\r\n<thead>\r\n<tr>\r\n<th style=\"width: 49.7976%\" scope=\"col\">\u2714\ufe0f Acceptable<\/th>\r\n<th style=\"width: 49.7301%\" scope=\"col\">\u274c Unacceptable<\/th>\r\n<\/tr>\r\n<\/thead>\r\n<tbody>\r\n<tr>\r\n<td data-label=\"\u2714\ufe0fAcceptable\">&lt;COMPANY NAME&gt;\u2019s management system is &lt;STANDARD&gt;-certified by Amtivo, an ANAB-accredited certification body for the testing and inspection of engineered components.<\/td>\r\n<td data-label=\"\u274cUnacceptable\">&lt;COMPANY NAME&gt; is &lt;STANDARD&gt;-certified by Amtivo for the testing of components against BS 7910.<\/td>\r\n<\/tr>\r\n<tr>\r\n<td data-label=\"\u2714\ufe0fAcceptable\">&lt;COMPANY NAME&gt;\u2019s management system is &lt;STANDARD&gt;-certified by Amtivo, an ANAB-accredited certification body for the manufacture and supply of non-ferrous castings.<\/td>\r\n<td data-label=\"\u274cUnacceptable\">&lt;COMPANY NAME&gt; supplies non-ferrous castings approved by Amtivo.<\/td>\r\n<\/tr>\r\n<tr>\r\n<td data-label=\"\u2714\ufe0fAcceptable\">&lt;COMPANY NAME&gt;\u2019s management system is &lt;STANDARD&gt;-certified by Amtivo, an ANAB-accredited certification body for the provision of translation services.<\/td>\r\n<td data-label=\"\u274cUnacceptable\">&lt;COMPANY NAME&gt;&#8217;s translation services are approved by Amtivo.<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p>If you have any questions about these rules, please email <a href=\"mailto:marketing@amtivo.com\"><strong>marketing@amtivo.com<\/strong><\/a><strong>.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"If you&#8217;re certified, this guide will advise on what you can and can&#8217;t say regarding your certification. ","protected":false},"author":24,"featured_media":10892,"template":"","resource":[21],"resource-tag":[],"class_list":["post-10891","resources-filter","type-resources-filter","status-publish","has-post-thumbnail","hentry","resource-technical"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Rules on Claims You Can Make Regarding Your Certification - Amtivo<\/title>\n<meta name=\"description\" content=\"If you&#039;re certified, this guide will advise on what you can and can&#039;t say regarding your certification.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amtivo.com\/us\/resources\/technical\/rules-on-claims-you-can-make-regarding-your-certification\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rules on Claims You Can Make Regarding Your Certification\" \/>\n<meta property=\"og:description\" content=\"If you&#039;re certified, this guide will advise on what you can and can&#039;t say regarding your certification.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/amtivo.com\/us\/resources\/technical\/rules-on-claims-you-can-make-regarding-your-certification\/\" \/>\n<meta property=\"og:site_name\" content=\"Amtivo US\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-30T08:34:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/amtivo.com\/us\/wp-content\/uploads\/sites\/18\/2025\/06\/Rules-on-Claims-You-Can-Make-Regarding-Your-Certification-Thumbnail.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/amtivo.com\/us\/wp-content\/uploads\/sites\/18\/2025\/04\/testimonialImage-placeholder.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Rules on Claims You Can Make Regarding Your Certification - 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