The EU AI Act: What Does It Mean for Your Business?

AI Governance in Practice Webinar

The EU AI Act applies directly in Ireland, but what does that mean for your business in practice?

Where the Act applies, maximum fines for breaches involving prohibited AI practices can reach €35 million or 7% of worldwide annual turnover for the preceding financial year.

Jennifer Hegarty, Victoria Kliche, Caroline O’Sullivan, and Dan O’Callaghan explore how the Act applies to Irish businesses, what responsibilities may arise, and why AI governance matters for risk, reputation, and commercial confidence.

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What the Webinar Covers 

Building on our previous webinar, What Does Good AI Governance Look Like?, this session moves from the wider principles of AI governance to the practical implications of the EU AI Act. 

The webinar explores: 

  • How the EU AI Act may affect UK organisations, depending on their role and connection to the EU market  
  • Which obligations already apply and when later requirements take effect  
  • Why the purpose and context of an AI use influence its risk classification  
  • The importance of understanding where, how, and why AI is being used  
  • Practical considerations around accountability, risk assessment, competence, oversight, and evidence  
  • Where ISO/IEC 42001 fits, and what certification can and cannot demonstrate 

 

Our Expert Panel  

  • Jennifer Hegarty – General Manager Ireland and Chief of Staff  
  • Victoria Kliche – Group InfoSec Technical Manager  
  • Caroline O’Sullivan – Managing Auditor  
  • Dan O’Callaghan – Senior Account Executive 

 

The Role of ISO/IEC 42001 

ISO/IEC 42001 is an international management system standard that specifies requirements for establishing, implementing, maintaining, and continually improving an AI management system.  

It can support organisations in introducing a more structured approach to: 

  • Oversight and accountability  
  • AI-related risks and opportunities  
  • Roles, competence, and awareness  
  • Monitoring and review  
  • Continual improvement 

 

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