In practice, a good Quality Policy will clearly express what the organisation is committed to doing and provide a high-level framework for how quality is managed across the business. Rather than being generic, it should reflect the organisation’s priorities and link directly to how it meets customer needs, fulfils its obligations, improves performance, and ensures people can deliver quality outcomes.
A well-structured Quality Policy can often cover a small number of core commitments. These commitments can then be supported by specific processes, objectives, and controls within a quality management system.
The examples below illustrate how a Quality Policy might address common themes required by ISO 9001, and how these can potentially link to specific clauses of the standard.
Example 1: Meeting customer needs
A Quality Policy may explain that the organisation aims to understand customer needs and deliver products or services that meet agreed requirements.
ISO 9001 link:
- Clause 5.1.2: Customer focus
Top management shall demonstrate leadership and commitment by ensuring customer and applicable statutory and regulatory requirements are determined, understood and consistently met.
Example 2: Following rules and requirements
A Quality Policy may state that the organisation is committed to meeting legal, regulatory and contractual requirements that apply to its activities.
ISO 9001 link:
- Clause 4.2: Understanding the needs and expectations of interested parties
The organisation shall determine the requirements of relevant interested parties that are relevant to the quality management system.
Example 3: Improving how the business works
A Quality Policy may include a commitment to regularly review performance and make improvements to processes, products or services.
ISO 9001 link:
- Clause 10.3: Continual improvement
The organisation shall continually improve the suitability, adequacy and effectiveness of the quality management system.
Example 4: Clear roles and capable people
A Quality Policy may explain that responsibilities are clearly defined and that staff are supported to develop the skills needed to do their work effectively.
ISO 9001 link:
- Clause 5.3: Organisational roles, responsibilities and authorities
- Clause 7.2: Competence
The organisation shall ensure that persons doing work under its control are competent.